LABE
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FOR UK VINTAGE SELLERS

Sell authentic 60s–00s on LABE — 0% fees for your first 2 months as a Foundation Seller, then 12% per sale For Foundation Sellers, LABE covers standard UK domestic card processing fees for at least your first 12 months on the platform. After that, our fee structure may be reviewed in line with the Seller Terms, with advance notice of any material changes.

LABE is a new curated marketplace. Think the big vintage platforms — but smaller, selective, and truly authentic. No buyer fees. We promote your drops via our marketplace site, social, email, SEO and partner spotlights to reach UK buyers.

Fair fees: Foundation Sellers get 0% commission for your first 2 months on LABE → then 12% per sale for the rest of your first year. • Processing included: During your first 12 months, LABE absorbs standard UK domestic card processing fees for Foundation Sellers (i.e. the fees our payment provider charges us on UK card payments). After that, fees may be reviewed in line with our Seller Terms, with advance notice of any material changes. • No buyer fees: Smoother checkouts → better conversion. • Curated sellers only: You’ll sit beside authentic shops, not fast-fashion resellers.
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What is LABE?

LABE is a curated marketplace dedicated to authentic 60s, 70s, 80s, 90s & Y2K fashion and accessories — built for UK sellers.

Why sell on LABE?

We’re building a seller-first marketplace. Here’s why you’ll love it:

Built for eras

Filter/browse by 60s/70s/80s/90s/Y2K so the right buyers find you faster.

Story-first listings

Tell provenance, labels, subculture — convert fans into buyers.

  • Launch Retro Drops features
  • LABE Verified Retro eligible

Fair fees

For Foundation Sellers: 0% commission for your first 2 months on LABE, then 12% per sale after that. LABE also covers standard UK domestic card processing fees for your first year on the platform. Full details are in the Seller Terms and seller FAQ.

Shaped by sellers

As an early seller, your feedback guides features, fees and visibility.

What your LABE shop looks like

Clean grid, large images, prices in £, and your logo. Optimised for mobile use.

Vintage Seller UK
LABE Foundation Seller badge LABE Verified Seller badge
Authentic 80s–90s · London, UK
80s Denim Jacket£55
90s Nike Tee£28
Y2K Shoulder Bag£32
80s Leather Boots£64

Seller Criteria

We’re curating a high-quality community. To join the first wave, you’ll need to meet the following:

  • Authenticity: Original vintage or retro items (no replicas/counterfeits).
  • Clear photos: Well-lit, true-to-colour images (front/back, label/details, any flaws).
  • Starter catalog: At least 5 items listed at launch.
  • Active seller: Keep your shop updated and respond to messages.
  • Dispatch speed: Ship within 3–5 working days of purchase.

Badges & Quality

Foundation Seller

Early sellers who help shape LABE receive a Foundation Seller badge and extra launch spotlights across the site and socials. Foundation Sellers also benefit from our launch fee structure (including 0% commission for the first 2 months) — see the fee summary above and the seller FAQ for full details. Foundation sellers spaces are limited to 20.

LABE Verified Retro

For sellers who consistently meet our criteria (authenticity, quality listings, dispatch time). Reviewed regularly to keep standards high.

What you can sell on LABE

We focus on retro fashion & accessories:

Suitable for listing

  • Vintage & retro fashion (60s–Y2K)
  • Footwear & bags
  • Accessories (belts, hats, scarves, jewellery)

Not suitable for listing

  • Electronics & homeware
  • Unrelated modern mass-market items
  • Counterfeits or misrepresented goods

FAQ for Sellers

LABE is targeting a public launch in March 2026. Foundation Sellers will get early access in Jan/Feb 2026 to upload stock and set up shops before buyers arrive.
For Foundation Sellers: you get 0% commission for your first 2 months on LABE, then 12% commission per sale after that. LABE absorbs standard UK domestic card processing fees (i.e. the fees our payment provider charges us on UK card payments) for Foundation Sellers for at least your first 12 months on the platform. No buyer fees apply.

After your first 12 months on LABE, our fee structure (including how payment processing fees are handled) may change in line with our Seller Terms, which will be provided to you before you start selling on LABE. We’ll always give reasonable advance notice of any material fee changes.

Fee structures for non-Foundation Sellers will be confirmed and shared before public launch.
Payouts are handled via Stripe, paid directly to your bank account.
Authentic retro/60s–Y2K items, clear product photos, at least 5 items listed, and dispatch within 3–5 days.
LABE's top priority is staying niche and true to authentic 60s–Y2K vintage. Using technology and regular manual checks, we verify sellers and their listings. Those who don't constantly meet authenticity standards may lose their verified status and their place on the platform.
Yes of course. LABE is designed to give higher-quality sellers more visibility compared to platforms crowded with thousands of unknown-quality shops.
Sellers are responsible for shipping orders directly to buyers, just like on other platforms. In future, LABE may offer optional discounted shipping labels to make fulfillment easier.
Through social campaigns, paid ads, curated drops, and seller spotlights. In the first few months, Foundation Sellers will be featured across campaigns to build buyer awareness. As the community grows, LABE will add more targeted promotions and collaborations to bring in new buyers.
LABE is focusing on UK-based sellers during launch. We are planning to expand into the EU next, followed by selected international markets once operations are fully established.

Ready to join the first wave?

Spots for early sellers are limited. Apply now — we’ll review quickly and get back to you.

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